Social Boost is a feature that encourages attendees, exhibitors, speakers, and sponsors to share branded social media posts about your event. When enabled, users are prompted to post on social media after a successful registration, which helps spread the word organically across platforms.
You can find Social Boost under Engagement > Social Boost in the Admin Panel.
The main page shows all your existing Social Boost posts, each with a thumbnail, the user group it applies to (Attendee, Exhibitor, Speaker, Sponsor), and the message that goes with it. From here you can send posts by email, edit them with the pencil icon, or delete them.
Click the Manage Social Boost button in the top right to open the settings panel. Here you will find a toggle to enable or disable Social Boosting entirely. When turned on, users will be prompted to share on social media after completing their registration. Hit Save once you have set it how you want.
Click Add New to create a Social Boost post. The process runs through three steps at the top of the screen: Select Template, Customize, and Post Settings.
In the first step, pick a template from the gallery or start fresh with Create New. There are plenty of pre-built designs to choose from across different styles and colors.
In the Customize step, you can adjust the design to match your event branding.
In the Post Settings step, write the text that will accompany the post. You can insert smart tags like #EventName, #EventURL, and #EventDate to automatically pull in your event details. You can also set the Post Status to Enabled or Disabled. The right side of the screen shows a live preview of exactly how the post will look on social media before you publish.
When everything looks right, click Publish in the top right corner.
Q: Where do I find Social Boost in the Admin Panel?
Go to Engagement, then Networking, then Social Boost.
Q: What does Social Boost do?
It prompts attendees, exhibitors, speakers, and sponsors to share a branded post on social media after registering for your event. It is a way to extend your event's reach without any extra effort from your team.
Q: How do I turn Social Boosting on or off?
Click the Manage Social Boost button on the Social Boost page. Toggle the Enable Social Boosting switch on or off, then click Save.
Q: Can I create different posts for different user groups?
Yes. You can create separate Social Boost posts for Attendees, Exhibitors, Speakers, and Sponsors, each with their own design and message.
Q: What are the smart tags I can use in the post text?
You can use #EventName, #EventURL, and #EventDate. These automatically populate with your event's details when the post is shared.
Q: Can I see what the post will look like before publishing?
Yes. The Post Settings step includes a live preview on the right side of the screen showing exactly how the post will appear on social media.
Q: Can I edit a Social Boost post after it has been created?
Yes. Click the pencil icon next to any post in the list to open and edit it.
Q: Can I send a Social Boost post by email?
Yes. Each post in the list has a Send Email option that lets you send it directly to the relevant user group.